WHAT WE DO
We Create,
Curate,
Monetize
+ Scale
Celebrity Lifestyle Content.
Inner Circle Brands brings together influential talent, brands, multi-media partners, and proprietary, innovative technologies in a next-generation entertainment and monetization ecosystem.
Meet The FOUNDERS
OUR FOUNDERS BRING UNPARALLELED PERSONAL RELATIONSHIPS WITH HOLLYWOOD’S MOST INFLUENTIAL TALENT AND FORTUNE 500’S C-SUITE DECISION MAKERS, MULTIMEDIA PUBLISHERS, & GLOBAL BROADCASTERS.
ABRA POTKIN
‍Co-Founder + CEO
Abra has launched innovative  content experiences with A-List  talent for more than 25 years, having  run talent and development  divisions at CBS, Paramount, ABC  Disney and Verizon. She is  responsible for thousands of  programming hours and bringing  Katie Couric to ABC Daytime.
NICOLE WINNAMAN
Co-Founder + CEO
Nicole is a world renown packager of  high profile talent and brand deals  for the past 25 years. She has single  handedly architected some of the  biggest, most forward leaning  branded entertainment partnerships  recognized today, including; Justin  Timberlake + MY SPACE and Ellen +  American Express, and many more.
IN THE PIPELINE
Female
Founders
INNER CIRCLE BRANDS is a Powerful Pipeline To Discover & Shop “Must-Have” Female Founded DTC Brands
INNER CIRCLE BRANDS is going to introduce the world to amazing brands and the powerful and creative women behind them. With names like Jenna Levine of Beauty Line Linne, Denice Duff of In Your Face Skincare, Liah Yoo of Krave Beauty, Joanna Ryglewicz of OIO Lab, Giovanna Campagna of Joaquina Botanica, Jessica Postiglione of Bonny AND so many more! WATCH, LOVE and INVEST
BUILDS CELEBRITY LIFESTYLE BRANDS
Inner Circle Brands is a full service celebrity branding incubator that partners with today’s most influential talent to build and scale multi -category lifestyle brands that launch on NOW//with.
MAKES CELEBRITY LIFESTYLE SHOPPABLE
NOW//with is a powerful DTC Shoppable Video Network with innovative technology, data driven insights, industry expertise and multi-media distribution that enables brands, publishers and talent to reach and engage with powerful communities and consumers that have influential buying power.